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Diwali Sale 2023 in India with Offers Alert from Top Retailers Online

Start saving with the best “Diwali Sale 2023” in India with great sale offers on latest tech products, TV, Computers, Laptops, Electronics, Appliances, Travel and more this year.

Diwali Sale 2023 in India with Offers Alert from Top Retailers Online

The best Diwali sale you can expect to see in 2023 from Flipkart, Amazon, Paytm Mall, Myntra, Snapdeal, Ajio, Tata CliQ, ShopClues, Nykaa and many others

Get ready for the best Diwali deals you can look forward to in 2023 from Flipkart, Amazon, Paytm Mall, Myntra, Snapdeal, Ajio, Tata CliQ, ShopClues, Nykaa and many others. The sale will start appearing here from October 1. Keep an eye on this space for more updates.

Whatprice is your ultimate platform to reap savings from this year’s Diwali Sales & Doorbuster Deals. Discover the most exciting Diwali sale on laptops, tablets, headphones, speakers, toys, gaming, furniture, iPhones, appliances, drones, electronics, fashion and more. The Diwali sale discounts will be available across India’s major online retailers including Flipkart, Amazon, Paytm Mall, Myntra, Snapdeal, Ajio, Tata CliQ, ShopClues, Nykaa and others with flash deals popping up every minute.

Diwali Festivities Guide:

When is Diwali 2023 in India?

When is Diwali 2023 in India? This year, Diwali falls on Sunday, 12th November 2023. However, the Diwali sale is announced well before that. Diwali is typically celebrated on the 15th day of the Hindu month of Kartik, which varies according to the lunar calendar. Keep revisiting this page for more updates regarding the Diwali sale, Diwali offers and coupons from top brands and retailers.

YearDay & Date
2023Sun, Nov 12
2024Fri, Nov 1
2025Mon, Oct 20
2026Sun, Nov 8
2027Fri, Oct 29
2028Tue, Oct 17

Diwali in India and around the world

Diwali, also known as the Festival of Lights, is one of the most significant and widely celebrated festivals in India. Due to its cultural significance, Diwali is a crucial period for businesses as it’s considered an auspicious time to make purchases. This leads to a surge in sales across various industries.

Traditionally, Diwali sales were largely limited to physical stores. However, with the rise of e-commerce platforms, Diwali sales have transitioned significantly to online platforms. Major e-commerce websites like Amazon, Flipkart, and Snapdeal hold massive Diwali sale events, offering huge discounts and attractive deals across product categories.

Sales trends during Diwali typically include deep discounts, bundled offers, cashback schemes, no-cost EMI options, and exclusive launches. These sales generally begin a few weeks before the actual festival and continue for a period post-Diwali as well.

In recent years, there has also been a trend towards offering “green” or “eco-friendly” products in alignment with the growing environmental consciousness among consumers. In addition, the sales are not just limited to consumer goods; sectors like real estate and automobiles also see a spike in sales due to the auspiciousness associated with big-ticket purchases during this period.

Popularity of Diwali Sale Among Shoppers in India

The popularity of Diwali sales in India is unparalleled. Consumers wait for the Diwali period to make both essential and non-essential purchases due to the attractive deals and discounts on offer. The festival is associated with prosperity and is considered an auspicious time to purchase new items, leading to a surge in shopping activities.

The proliferation of e-commerce and the ease of online shopping have further driven the popularity of Diwali sales. Many e-commerce platforms see record-breaking sales numbers during the Diwali period. The convenience of comparing prices, the wide range of products available, and the enticing online-exclusive deals contribute to the popularity of Diwali sales among online shoppers.

During Diwali, almost all products across categories see an increase in sales. However, some items are traditionally more popular during this festive season. These include:

CategoryPopular Products
ElectronicsWith the biggest discounts being offered on electronic goods, products like smartphones, televisions, laptops, and appliances like refrigerators, washing machines see a significant increase in sales.
Fashion and ApparelNew clothes are part of Diwali celebrations, and hence, there is a surge in purchases of clothing and accessories.
Home Decor and FurnishingSince Diwali involves cleaning and beautifying homes, items like home decor, furniture, and kitchenware become popular purchases.
JewelryBuying gold and other jewelry is considered auspicious during Diwali, leading to increased sales in this sector.
Sweets and GiftsDiwali is a time for gifting and sharing sweets. Thus, sales of gift items, sweets, and dry fruits also increase.
Automobiles and Real EstateBig-ticket purchases like cars and homes are often made during Diwali due to the auspicious beliefs associated with the festival.

Diwali shopping in India has evolved significantly over the years. Here are some trends that have emerged:

Online ShoppingWith the proliferation of e-commerce, more and more consumers are choosing to shop online for convenience and better deals. Mobile shopping, in particular, is on the rise.
Green DiwaliThere is an increasing trend towards eco-friendly products as consumers become more environmentally conscious. Products like eco-friendly decorations, crackers, and gifts are becoming popular.
Personal Loans and EMI OptionsMany consumers are availing of personal loans or choosing EMI (Equated Monthly Installment) options to fund their Diwali shopping. This trend is encouraged by various financial institutions and e-commerce platforms that offer attractive interest rates and easy repayment options during the festival season.
Pre-booking and Early ShoppingWith the announcement of Diwali sales well in advance, many consumers are pre-booking their desired items or starting their Diwali shopping early to avoid last-minute rushes and stockouts.
Personalized and Unique GiftsThere’s a growing trend towards giving personalized and unique gifts rather than traditional ones. This includes customized jewelry, personalized home decor, experience-based gifts like spa vouchers, and more.
Health-Conscious PurchasesAs health awareness increases, many consumers are choosing healthier options for sweets and snacks during Diwali. Products like sugar-free sweets, organic snacks, and health-focused gift hampers are seeing a rise in popularity.
Digital PaymentsThe use of digital payment methods, like UPI (Unified Payments Interface), digital wallets, and credit/debit cards, is on the rise. This is fueled by the convenience they offer and the cashback and reward points that these platforms provide.

Diwali sales in India are a significant event for both businesses and consumers. The trends and preferences might change, but the enthusiasm for shopping during Diwali remains constant, making it an important cultural and economic event in the country.

A step-by-step guide to prepare for the Diwali shopping season:
Here’s our step-by-step guide to help you prepare and save through best Diwali sale.
Set a Budget
Start by setting a budget for your Diwali shopping. This will help you manage your finances effectively and prevent overspending. Consider all the categories you need to shop for including gifts, clothes, electronics, home decor, etc.
Make a List
Create a detailed list of all the items you need to buy. This could include gifts for family and friends, new clothes, home decoration items, sweets, and any big-ticket items like electronics or jewelry.
Research and Compare Prices
Once you have your list ready, start researching online and offline for the best deals. Compare prices across different platforms and stores to ensure you are getting the best value for your money.
Look for Sales and Discounts
Keep an eye on sales and discounts offered by different retailers. Many e-commerce platforms start their Diwali sales a few weeks in advance. Subscribe to newsletters and turn on notifications for your favourite shopping platforms to stay updated on their sales.
Plan your Purchases
Some items are likely to run out of stock quickly during sales. Plan your purchases accordingly. You may want to buy high-demand items earlier.
Choose Payment Methods Wisely
Many retailers offer additional discounts for certain payment methods, like credit cards from a specific bank, UPI, or digital wallets. Make sure to check these offers and plan your payment method accordingly.
Check Return and Warranty Policies
Before making a purchase, especially for expensive items, make sure to check the return and warranty policies. This is particularly important for online purchases.
Ensure Safe Transactions
With an increase in shopping activities, the risk of fraudulent transactions also increases. Always shop from trusted platforms, do not share your card details over suspicious websites or calls, and check your account statement regularly to detect any unauthorized transactions.
Shop Early
Avoid the last-minute rush and the disappointment of items going out of stock by starting your shopping early.
Think Environmentally
Diwali is also a time when a lot of waste can be generated. Wherever possible, opt for eco-friendly options. This could be in the form of gifts, decorations, or even opting for e-invites over traditional cards.
Stay Calm and Enjoy the Process
Shopping for Diwali can be a fun and enjoyable experience if you plan well. Remember the festival is about spreading joy and celebrating with your loved ones.

Diwali Sale